Nothing can beat face-to-face interaction when it comes to investing in new technology, services, and product supply lines. And what is even more important in this respect is that The Print Show has earned itself a reputation for providing its visitors with the information and means to stay efficient, flexible, and most importantly allow them to remain profitable and grow their businesses.
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The Print Show 2016 spent more than £500,000 on print advertising in the trade media, eight national personalised printed direct mail content marketing campaigns, digital marketing, online advertising, visitor attractions, and educational content.
All this helps to deliver the high quality visitor base the show has built its reputation upon.
Nothing can beat face-to-face interaction when it comes to investing in new technology, services, and product supply lines.
The Print Show has earned itself a reputation for providing its visitors with the information and means to stay efficient, flexible, and most importantly allow them to remain profitable and grow their businesses.
One of the most important parts of qualifying a sale and ensuring long-term custom is meeting the customer face-to-face.
The old adage 'people buy from people' is very true, and The Print Show has been acknowledged as an event that stimulated a lot of direct sales.
DELIVERING YOU TANGIBLE ROI
The 2016 show exceeded the expectations of both exhibitors and the organising team, beating its first year’s figures by attracting 5,916 attendees. These results were built on three core pillars. The first was that The Print Show spent more than £500,000 on a comprehensive multi-channel marketing strategy and educational content. The second was that a dedicated team of six experienced staff then drew on this activity and individually invited its 20,000 strong business data-base. The third, final, and most important pillar was drawing together the UK print industries community of entrepreneurial and hard-working businesses under one roof—creating an economic kick-starter for the sector.
SELECT A SPACE ON THE FLOORPLAN ✔
CONTACT US TO BOOK YOUR SPACE ✔
LOOK AT SPONSORSHIP OPTIONS ✔
PLAN YOUR PRESENCE AT THE SHOW ✔
INVITE YOUR CLIENTS AND PROSPECTS ✔
WHAT PEOPLE ARE SAYING
The Print Show exceeded our expectations with over 100 strong leads achieved, including some overseas visitors who expressed interest in becoming a distributor.
- Graham Harris, Tech-ni-Fold
Overall we were pleased with how the show went, coming away with some very exciting leads making us very busy following up all the leads that we generated.
- Ian Melville, Intec Printing Systems
We had a good number of visitors and it was a great opportunity to meet so many of our existing customers. We were also able to start some very good conversations and relationships.
- Bryan Godwyn, IFS
KEEPING IN TOUCH
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